Corey Bayless

Platform & Integrations

Salesforce Sync Rebuild and Global Tokens: Why Infrastructure Wins Matter as Much as AI Demos

While AI features dominated Summit headlines, a recurring pattern among experienced practitioners was equal or greater enthusiasm for foundational infrastructure improvements — particularly a ground-up rebuild of the Salesforce CRM sync with improved error visibility and more granular sync reporting

Data Architecture

Marketo Bulk Export Is a Four-Step Async Process — Know the Queue Before You Build a Pipeline

A common architectural misconception addressed in this session is that Bulk APIs operate on a fundamentally different infrastructure from standard REST endpoints — they do not. Both use HTTPS and OAuth 2.0 authentication. The distinction is architectural intent: standard REST endpoints are optimized